'Jedi' most popular alternative religion in UK

http://www.telegraph.co.uk/news/religion/9737886/Jedi-religion-most-popular-alternative-faith.html#

interesting... I wonder if this foreshadows up-and-coming 'alternative religions' from the world of fantasy and sci-fi. Could we not see an alternative religion of hobbits, dwarves, elves, and wizards brought about by the Tolkien series and their popularization through the Peter Jackson films? Or perhaps religions composed of the world created by George Martin's 'Game of Thrones' series and their corresponding hit tv series on HBO? If the poll is correct that being a Jedi is indeed a valid alternative religion in the UK, there could be analogous developments with the 'let the force be with you' mantra with the Jedi knights from Star Wars and the 'winter is coming' mantra with the Starks of Winterfell from 'Game of Thrones'.

fun nonetheless...

alternatives within that secular space...?