Thursday, July 4, 2013

Neuroeconomics: brain, decision-making and emotion

The Ventromedial prefrontal cortex has been cited on numerous occassions of its involvement with decision making and emotion regulation.

"[A]fter a series of experiments in which subjects were asked to modify how they felt about something either positively or negatively, the Duke group is arguing that emotional and economic calculations are more closely related than brain scientists had realized. The study appears July 3 in the Journal of Neuroscience."
From science daily

Abstract From the Journal of Neuroscience:
"results suggest that the vmPFC encodes a domain-general value signal that tracks the value of not only external rewards, but also emotional stimuli."

An article from medical news today

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